may, 2019

2019fri31may1:00 PM2:45 PMMarketplace Training Session - Room 61:00 PM - 2:45 PM Conference Area - MezaninoEvent Type 2:May 31 ingresso: BUY FAST PASS

Event Details

Training for marketing or sales team that manages sales through marketplaces. Learn from the best cases and market experts to choose the best marketplaces, how to optimize inventory and campaigns among them, how to manage integration challenges, how to build a team, learn how to reduce delivery problems, how to prioritize sales and inventory, etc. Meet the main challenges and barriers of multi marketplace operation.

Moderator: Patrick Ennis Marquart – Director Corporate Sales VTEX. Participation of Gabriel Villa – Business Designer at Claro, Participation of Thiago Alonso de Oliveira – CEO of JHSF Participações and Laureane Cavalcanti – Executive Director of Marketing and Communication at Sonae Sierra Brasil, Ricardo Carvalho – e-Commerce Leader at Polishop, Leandro Soares – Executive Director of Magalu Marketplace, Glauco Humai – President of ABRASCE – Brazilian Association of Shopping Centers and Pedro Daltro – CEO of Cyrela CCP

Target Audience: Marketing or sales managers that operate sales through the marketplace.

Speakers for this event

  • Gabriel Villa

    Gabriel Villa

    Business Designer at Claro

    Gabriel Villa is a Business Designer at Claro, in the area of data monetization and Ads. Prior to that, it was VTEX Marketplace reference and was the head of ShopFacil.com in the transformation in Marketplace and with GMV growth of 41x in 5 years. He specializes in marketing performance, means of payment, loyalty and financial inclusion. He is a Business Administrator at FEA-USP, with courses at Perestroika, Hiper Island, etc. / Gabriel Villa is a Business Designer at Claro, responsible for data monetization and Ads. Before that, it was the VTEX reference voice in Marketplaces, and the head of ShopFacil.com, in the transformation into Marketplace and with growth of GMV of 41x in 5 years. He specializes in payment, fidelity and financial inclusion. He is a Business Administrator at FEA-USP, with courses at Perestroika, Hiper Island, etc.

    Business Designer at Claro

  • Glauco Humai

    Glauco Humai

    President at ABRASCE - Brazilian Association of Shopping Centers

    He was president of ABRACE in January 2015. He is a political scientist and international analyst at the University of Brasilia, postgraduate in sustainable business management from Harvard Business School and post-graduate in business management from Fundação Dom Cabral. Glauco has worked in the public sector and several companies in Brazil and abroad, with experience in the area of sustainability, regulatory affairs, corporate affairs and management. He has resided in the USA, London and Hong Kong, having served as Regional Regulatory Director of British American Tobacco for Asia and Oceania.

    President at ABRASCE - Brazilian Association of Shopping Centers

  • Laureane Cavalcanti

    Laureane Cavalcanti

    Executive Director of Marketing and Communication at SONAE Sierra Brasil

    With more than 20 years of experience in shopping mall marketing in Brazil and Portugal, the executive is currently leading the digital transformation activities of Sonae Sierra Brasil, where she has been working for more than 10 years. In the current position, she is responsible for the implementation of innovation projects, with the objective of connecting consumers with shopping centers, through continuous technological innovation, digital and social services, interactivity and indoor digital experiences. In addition, he directs the Company's Marketing and Corporate Communication teams. She graduated in Business Administration from the University of Pernambuco and holds an MBA in Marketing from UFPE.

    Executive Director of Marketing and Communication at SONAE Sierra Brasil

  • Leandro Soares

    Leandro Soares

    Executive Director of Marketplace at MagaLu

    Leandro Soares is a Marketplace Director at Magazine Luiza. With a degree in Engineering and Physics from Unicamp and an MBA from The Wharton School in Philadelphia (USA), he has extensive knowledge of e-commerce and pioneered the creation of services that have contributed to the advancement of the Marketplace ecosystem in the country. He has been traveling through large companies such as Mercado Livre, Unibanco, McKinsey and Bain, where he has been involved with entrepreneurship and project development that impact the lives of thousands of consumers, especially in the experience of buying, selling, payment and logistics in the Electronic Commerce environment.

    Executive Director of Marketplace at MagaLu

  • Patrick Ennis Marquart

    Patrick Ennis Marquart

    Director Corporate Sales at VTEX

    He has been working in retail since 2005, with two big retailers: Polishop and Carrefour. At Polishop he was a Marketing Intern, Commercial Category Manager. He was part of the first generation of Carrefour.com as Commercial Manager. He returned to Polishop in 2013 where he became Head of E-commerce, where he managed the entire online media investment with monthly budgets of R $ 1 million, with a total focus on performance and sales. In 2018 he switched from retail to technology taking the lead in Sales and Business Development at VTEX with a focus on B2B and Omnichannel.

    URL https://www.linkedin.com/in/patrick-marquart-3bb40b9/

    Director Corporate Sales at VTEX

  • Pedro Daltro

    Pedro Daltro

    CEO at Cyrela CCP

    Mr. Daltro has over 20 years experience in the financial and real estate sectors. He served as Chief Financial and Investor Relations Officer of BR Properties, a real estate company, from 2007 to 2015. He was the Corporate Banking Officer of Citigroup, a financial services company, where he was responsible for the Government and Infrastructure sectors. He also served as Financial Manager at Gafisa, a real estate company. Mr. Daltro has an MBA from Vanderbilt University (USA).

    CEO at Cyrela CCP

  • Ricardo Carvalho

    Ricardo Carvalho

    Head of Ecommerce at Polishop

    Career in development in the area of Ecommerce, Digital Media and New Businesses, with a history of acting in large company Polishop, Onofre and start up internet (Infracommerce). Expertise in e-commerce management, promoting corporate products and services, sales leverage, relationship network improvement and brand building.

    Head of Ecommerce at Polishop

  • Thiago Alonso de Oliveira

    Thiago Alonso de Oliveira

    CEO at JHSF Participações

    Thiago Alonso de Oliveira is a member of the Board of Directors, Chief Financial and Investor Relations Officer of JHSF Participações S.A. He is a lawyer, graduated by PUC - SP, with a postgraduate degree in Finance and Business from FGV - Fundação Getúlio Vargas. of the Board of Directors of the Brazilian Institute of Investor Relations (IBRI) and of JHSF Malls SA He was CFO and Investor Relations Officer at Paranapanema, Perenco Participações, and Lupatech and Executive Director for Latin America at General Electric.

    CEO at JHSF Participações

Time

(Friday) 1:00 PM - 2:45 PM

Location

Conference Area - Mezanino

ingresso

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