may, 2019

2019fri31may1:00 PM2:30 PMOmnichannel Training Session I - Room 21:00 PM - 2:30 PM Conference AreaEvent Type 2:May 31 ingresso: BUY FAST PASS

Event Details

Major Omnichannel Experiences in Brazil – As large retail groups are innovating to transform the shopping experience inside the physical store and promote channel integration. Learn what to do and what to avoid when rolling out a multi-channel operation. Deep dive in the experiences of Cobasi and Novo Mundo, with the direct participation of the managers of each operation.

Moderated and invited: Fabrizio Cascianelli and Ilan Szuster, VTEX executives will be the moderators of the debates and will discuss the cases with the executive representatives of the companies mentioned above. Matheus Sepulveda – Director in the New Digital World, Oderi Leite at Cobasi and Ricardo Carvalho – Head of Ecommerce at Polishop.

Target Audience: Retail managers and managers who have physical stores who want to create an efficient multichannel environment geared toward consumer experience.

Speakers for this event

  • Fabrizio Cascianelli

    Fabrizio Cascianelli

    Director of Corporate Sales at VTEX

    Director of corporate sales, responsible for managing the commercial relationships with some of VTEX´s major strategic accounts. Helps companies design and implement digital transformation through the digitalization of direct and indirect sales channels, in B2C, B2B, B2B2C, marketplace and omnichannel operations. Majored in Economics & International Studies at Yale University, holding also an MBA from IESE, Fabrizio also has ample work history in Strategic Consulting and Financial Services."

    Director of Corporate Sales at VTEX

  • Ilan Szuster

    Ilan Szuster

    Sales OMS Manager at VTEX

    With more than 15 years of experience in the areas of E-Commerce, Commercial and Product, with passages in large companies such as AmBev, Oakley, Netshoes, adidas and The Body Shop, has been working with E-commerce for almost 10 years, by implementing the E-commerce of The Body Shop in Brazil. In 2018 he joined VTEX with a focus on the Omnichannel expansion.

    Sales OMS Manager at VTEX

  • Matheus Sepulveda

    Matheus Sepulveda

    Director at Novo Mundo Digital

    Matheus Sepulveda, administrator at INSPER, post-graduate in Capital Markets, has experience in digital commerce and retail store operations. He has been working for almost 10 years in retailing. He is currently Director of the Novo Mundo Digital, an area of the Novo Mundo mobile retailer network, with presence in the Central-North of Brazil, operating 150 stores and the first e-commerce in the Midwest.

    Director at Novo Mundo Digital

  • Oderi Leite

    Oderi Leite

    Diretor Digital at Cobasi

    Oderi is Digital Director of Cobasi, responsible for the digital transformation of the Company. With more than 20 years of experience in large retail companies, he participated in the start up and management of ecommerce of Magazineluiza, Extra and Nova Pontocom (Extra, Ponto Frio and Casas Bahia )

    Diretor Digital at Cobasi

  • Ricardo Carvalho

    Ricardo Carvalho

    Head of Ecommerce at Polishop

    Career in development in the area of Ecommerce, Digital Media and New Businesses, with a history of acting in large company Polishop, Onofre and start up internet (Infracommerce). Expertise in e-commerce management, promoting corporate products and services, sales leverage, relationship network improvement and brand building.

    Head of Ecommerce at Polishop


(Friday) 1:00 PM - 2:30 PM


Conference Area


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